OUR
STORY
From humble beginnings, Bastion Experience (formerly Bastion EBA) has grown to become the leading Sponsorship and Experiential experts in Australia, pioneering the field of Emotional Marketing. Experience is a specialty brand that is part of Bastion - a truly integrated, full-service marketing and communications agency founded in 2009. We are Australia’s largest independent agency, with an ambition to achieve the same feat in the USA.
WHAT SETS US APART
RESULTS DRIVEN
We are here to grow businesses, build brand equity and deliver exceptional customer experiences. We always set objectives and strive to smash them.
OUR PROMISE
CUSTOMER FOCUSED
It is imperative that we focus on your customers first and foremost when strategising and activating. We get to the heart of what is going to drive them to act.
WE VALUE
TRUE PARTNERSHIPS
We aim to be an extension of our client's team and really partner with you to ensure that we completely understand your business from the inside.
OUR STRATEGY
DATA & INSIGHTS
Our strategies are always backed by research, data and analytics. We work with our research partners to ensure that our insights will give you the edge in delivering impact.
OUR
PEOPLE
MATT MCCANN
CHIEF EXECUTIVE OFFICER
Originally starting off in the mail room at McCann Erickson as a youngster, Matt went on to be one of the youngest B&T 30-Under-30 winners. Before joining Bastion, Matt had a four year stint as Global Chief Operating Officer at influencer agency, The Projects. And before that he held the role of General Manager – Media and Sponsorship at Telstra from 2012 to 2015 managing a massive portfolio across 325 markets nationally.
LIZZIE MCMANUS
HEAD OF BRAND EXPERIENCE
Originally from sunny Queensland, Lizzie brings over 10 years of experience developing global brand strategies and organising and managing teams to deliver integrated and interconnected brand stories. She has worked with clients across North America, Western Europe and Australia for brands such as Diageo, Optus and Snapchat.
WE ARE PART OF BASTION
Bastion is a truly integrated, full-service marketing and communications agency founded in 2009. We are Australia’s largest independent agency, with an ambition to achieve the same feat in the USA.
We offer a wide breadth of specialist capabilities across the communications spectrum including market research, brand and creative, advertising, corporate and change communications, PR and social media, digital and customer experience (CX), sponsorship and experiential, film and content production, merchandise, Asia marketing and communications, data analytics and panel management.