Mirvac wanted to create as a platform to tell Mirvac Residentials the ‘Evolution & Endurance’ story which portrays the business’ incredible 40-plus-year legacy and its reputation as Australia’s most innovative property developer.
Bastion EBA was engaged to design and build a travelling retrospective exhibition to display at each of Mirvac’s Residential head offices in Sydney, Melbourne, Brisbane and Perth. As well as, create an opportunity for key stakeholder and staff engagement.
Our aim was to create a ‘passage through time’ which looked back at the Mirvac Residential legacy and design archived in chronological order through the decades. The design ethos was based on four core pillars – people, place, quality, legacy – which collectively, distinguish the Mirvac Residential brand and Mirvac’s longevity and heritage. The story was brought together through well-thought-out artwork, key messaging and panel design.
WE ARE PART OF BASTION
Bastion is a truly integrated, full-service marketing and communications agency founded in 2009. We are Australia’s largest independent agency, with an ambition to achieve the same feat in the USA.
We offer a wide breadth of specialist capabilities across the communications spectrum including market research, brand and creative, advertising, corporate and change communications, PR and social media, digital and customer experience (CX), sponsorship and experiential, film and content production, merchandise, Asia marketing and communications, data analytics and panel management.